Sugary Media

Sugary Media

In a harsh, competitive media landscape, people will often consume content that is most stimulating, and that triggers a strong reaction, rather than that which is best or most informative.

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New Work: Misfits (Six to Start / E4 / Nokia)

New Work: Misfits (Six to Start / E4 / Nokia)

Recently I’ve been working with the mighty Six to Start on the digital content for E4’s upcoming drama Misfits.

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The Frankenlab is now OPEN

The Frankenlab is now OPEN

We’re very pleased to announce the opening of the Frankenlab.
This is the home of Dr. Victor Emelius Frankenstory, eponymous inventor of the world famous writing game, and a place where he will be regularly displaying and dissecting his favourite stories.
The Dr. is ably played by Nick Lockey – do check it out, it’s bloody [...]

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New for 2010: Retooled

New for 2010: Retooled

I’m really pleased to announce a new project for 2010, codenamed Retooled.
The project will work with ex-manufacturing employees from the West Midlands, skilling them up in social media and working together on a challenge which mixes old and new skills.
I will be leading on the project on behalf of Maverick TV, and it’s been commissioned as [...]

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New work with 4iP & Hotbed Media and some other stuff too..

New work with 4iP & Hotbed Media and some other stuff too..

I’m really chuffed to announce that I’m going to be working with Hotbed Media over the next couple of months as an Executive Producer, working on the business and user experience planning for their 4iP project.
The project itself hasn’t be announced yet but it’s a great idea which is right up my street.
I’m also working [...]

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Non-techies: New Media needs YOU!

Non-techies: New Media needs YOU!

We still tend to class new media / social media / web projects as being about “technology”, and I’m starting to get fed up of it. It’s especially bad at conferences – people are always talking about the tools as if they’re the only thing that’s important.
Our industry is no more about technology than filmmaking [...]

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Which are more powerful? Dreams or Nightmares?

Which are more powerful? Dreams or Nightmares?

When it comes to changing the world, I believe that scaring the shit out of people only works up to a point.
I really love this quote:
“Martin Luther King’s ‘I have a dream’ speech is famous because it put forward an inspiring, positive vision that carried a critique of the current moment within it. Imagine how [...]

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How to protect your users from those pesky stakeholders

Part of what a producer (that’s me) does should be to design around what users really need, and to protect the design from becoming negatively influenced by political pressure from stakeholders (who unfortunately are often the ones paying for it).
I’ve seen some shocking cases of Stakeholderitis this year, but last week I saw an inspiring [...]

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Frankenstory: It’s ALIVE!

Frankenstory: It’s ALIVE!

We’ve just built a new toy called Frankenstory.
It’s an electronic version of the old game consequences where one player writes the first part of a story on an A4 piece of paper, then folds it over leaving only the last line visible – you know the one.
Do have a play and let me know what [...]

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